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9 Ways to Spice Up Your Nametags for More Engaging Conversation Nametags are worn for a variety of jobs and functions, but people don't like to wear them because they're annoying, damage your clothing, clash with your outfit, and eliminate anonymity.Picture this: you see someone's nametag and decide to strike up a conversation with them:"Nice to meet you Jimmy, my name is Gary. How to Get More Visibility, Increase Your Influence, and Get More Referrals Earlier today I was helping a client develop a better strategy to generate more referrals from local businesses. While that particular client owns an orthodontic practice, the ideas I gave him will work equally well in your business. How to Create an Interest Story for the Press What makes a good interest story?An interest story is just that, an interest story. It means that you have something interesting to say and therefore have something of interest to be printed. How to Organize a Successful Bad Sweater Party "Hey Scott, would you like to go to a Bad Sweater Party this weekend?""A what party?!" I said."A Bad Sweater Party. The 7 Habits of Highly Horrible Networkers Networking is a term that didn't exist (academically) until almost 40 years ago. It's a word uttered in and around the business world every day, yet is unclear to most as to how it actually works. The Secrets of Effective Networking Before we talk about specific networking tips I want to address a critical aspect of networking that is often overlooked. Sometimes we are so eager to network that we don't stop to consider whether or not we are investing our energy in the right places. Build Your Business through Strategic Networking Networking - it's the latest business trend. Or is it?Actually, business owners have always engaged in the art and science of networking. The Answer to Your Worst Networking Nightmare Imagine you just met your ideal client at a networking event. He's friendly, has great ideas and could use a valuable person like you to help grow his business. How NOT to Waste Your Time Networking Ever wonder if networking, referral groups, and conferences are a waste of your time? Think about it?how many hours do you invest in deciding where to network, registering, getting there, "working the room," and then following up? How much real business do you generate from your networking efforts? How do you know where to invest and where to cut your losses?If you're not thinking critically about how (or if!) to network, I guarantee that you're wasting a lot of time and money. Bonnie Lowe recently interviewed me for her upcoming e-book: Networkaholics Revealed! True Confessions of People Who Networked Their Way To Success (And How You Can Do the Same). Business Networking - Extroverted Web Weaving for the Introvert If you have been in business for any amount of time, you go to networking events. Did your body just seize up? Was there a swelling of nervousness in your gut? Are you about ready to stop reading? I encourage you to stay with me about networking. What a Leads Exchange Group can do for You What is the definition of a leads exchange and how does it differ from other groups?So what is a leads exchange? A leads exchange comes in several flavors; first the exchange usually has exclusivity restrictions so that you remain loyal to only one group. This way the printer and the chiropractor that belong to this group will only think of you for a particular service or product. Ask for What YOU Want and Gain More Business Why ask others for help and what do you gain from it?What does asking for help have to do with creating business relationships and making announcements? It has everything to do with it. You have made announcements, donated items, created an awareness of who you are and what you do. Unforgettable First Impressions Part 3: Time is (Not) On Your Side You only have three seconds?Connect in under a minute?People decide if they like you within the first ninety seconds?Make the sale in the first five seconds?You get the job within four minutes?Always make a friend in less than 30 seconds?Ahhhhhhhhhh!! Which one is right!?I've read almost every book on first impressions, and the primary issue addressed tends to be time. (Or lack thereof. Joining Industry Specific Organizations Has Many Benefits Recently, while providing an up-and-coming Virtual Assistant (VA) and small business owner with some start-up information, she asked me a very interesting question, "Why do you and other VA's join organizations?"I guess I take for granted the reasons why I belong to several industry specific organizations. But, to those that are new to any industry, joining an organization made up of your competitors is a valid concern. 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Test Your Networking Know-How Let's test your knowledge on networking:1)The best definition of networking is: a) Schmoozing at meetings and events b) The solicitation of funds c) Building and maintaining mutually beneficial relationships d) Marketing and selling your products and services to everyone in the room so you can meet your sales quota before your boss fires you2) Why do you network? a) To develop your business b) To help other people c) To share information d) All of the above3) What are the most effective ways to network? a) Regularly attending meetings, events and activities b) Talking to random people in the streets, stores, busses and bathrooms c) Offering referrals, resources and recommendations d) It doesn't matter as long as you help others first and remember that it ain't about you4) True or False: Networking is not a skill, but rather a hereditary trait passed down from your father not unlike height or Male Pattern Baldness.5) True or False: Networking isn't always strategic, but frequently occurs by an accident and/or stroke of luck which falls in your lap like a gift from God. Networking - How To Do It Networking is probably the oldest, easiest, most effective and least expensive way to get more business. It doesn't necessarily involve selling your product or service but it does mean selling yourself. Who Are You and What The Heck Do You Do? A few years ago, I was attending a family function when I ran into a cousin of mine. Having not seen her in more than three years, she told me that her son had graduated from law school and had passed the bar examination and was now a lawyer at a very prestigious law firm in New York City. Flying High, Flying Far "What me? Sell myself? You have to be joking!"This was the response I received from one of my clients when I suggested that she needed to get out there and promote herself. She had to "network". Online Business Networking: How Personal is Too Personal? Online networking has opened up some fantastic business opportunities for solo entrepreneurs. You can open an account with one of the major online business networks such as Ryze, and get to know industrious and inspiring minds from all corners of the world.
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